Horror Films Things That Go Bump in the Night Essay

We have all had a special interest in horror as long as we can remember. Whether our outlet is through fables, movies, or even figments of our imaginations we all find reason to fear something. (ScienceDaily). The issue is when we begin reaching out to these outlets and pursuing them, putting ourselves in the environment of fear to feel the exhilaration of being frightened but the question is why? Many scientists have given their own explanation to this question but they all differ and there is no solid reasoning. As time moves forward so does technology. Although the most popular outlet for the horror genre nowadays is a good horror film this was not always the case because â€Å"Before there were horror movies, there were written or spoken†¦show more content†¦It is the same reason we watch the news, someone is kidnapped and you are completely engulfed in the situation but if it were happening to you, you would be on the verge of an emotional breakdown (Royer). We pay money to go to put ourselves in this situations because† â€Å"We know before we enter the movie theater that we will feel unpleasurable fear during the movie or the story, but we also know that we will feel pleasure (even during that fear!) because we know we wont have to do anything about it† (Holland). The horror genre not only brings our fears to life but it also brings forward the psychopath in all of us. A popular author, who many fans have deemed â€Å"The King of Horror† itself, Stephen King, published a short essay titled ‘Why we crave horror movies’. King simply stated â€Å"I think we’re all mentally ill; those outside of the asylums only hide it a little better- and maybe not that much better, after all.† King continues to talk about how we call it fun when we walk out of a movie theatre after watching another human being be torn apart, murdered, or possessed. We call this cruel imagery fun and dismiss it as a social norm. King also presents a very interesting idea that horror has become the society of today’s public lynching. Although we are not doing the pain ourselves, we sit there to feel the rush as if we were. Modern society has worked very hard to remove this part of humanity from theShow MoreRelatedThe Movie Of The Conjuring1433 Words   |  6 Pagesis being presented by telling the readers that this film is based on a true story and by showing readers that it will have a mysterious person in search. In the movie, there is a new family of seven, five daughters and their pet dog that moves into an unfrequented farmhouse which took place in the 70s. Strange things have been happening to the house as well with the family, they call investigators to look at the house to find out why weird things have been happening. The reason for the dark presenceRead MoreAnalysis Of Ghouls, Ghosts, And Group Processes1765 Words   |  8 PagesGhouls, Ghosts, and Group Processes: How Viewing Horror Films Affects Cohesion Sometimes things go bump in the night. Fear is a distressing emotion, one that arouses the body to fight or flee, and is not seen as the harbinger of friendship. And yet, viewing horror films with others has been a social activity for over a century. The aim of this study is to investigate how viewing horror films with others, therefor sharing the experience of fear, impacts one’s relation and identification with othersRead MoreAnalysis of Jaws Essay2353 Words   |  10 PagesAnalysis of Jaws This essay will analyse the film ‘Jaws’ and look at the ways that Steven Spielberg (The director) builds suspense and scares the audience in the film. Jaws was the box-office sensation of 1975 and the number-one hit movie of the decade until 1977s ‘Star Wars’; this was a time when the success or failure of a few blockbusters began to determine the course of the entire motion picture industry. The film is about a killer shark that causes havoc amongRead MoreMetz Film Language a Semiotics of the Cinema PDF100902 Words   |  316 PagesFILM LANGUAGE FILM LANGUAGE A Semiotics of the Cinema Christian Metz Translated by Michael Taylor The University of Chicago Press Published by arrangement with Oxford University Press, Inc. The University of Chicago Press, Chicago 60637  © 1974 by Oxford University Press, Inc. All rights reserved. English translation. Originally published 1974 Note on Translation  © 1991 by the University of Chicago University of Chicago Press edition 1991 Printed in the United States of America 09 08 07 6Read MoreEssay on Fall of Asclepius95354 Words   |  382 Pagesevery part of this world. People panicked, people died. They clawed at each other just to get out of all the infested areas around the world. There was problem about fleeing from infested areas. Everywhere was infested. There was no where anyone could go without encountering the walking plague. You know that phrase War is Hell? Well... its dead wrong. War at least has some organization to it. What was faced in the last days... by last days I mean the last days of civilization not life; itselfRead MoreAutobilography of Zlatan Ibrahimovic116934 Words   |  468 Pagesdealing with. But still, I was here. Helena and the kids were also good. We had a nice house in Esplugues de Llobregat and I felt fully charged. What could go wrong? Hey you, Guardiola said. Here in Barca we keep our feet down on the ground. Sure, I said. Fine. Here we don t drive any Ferraris or Porsches to training. I nodded, didn t go cocky on him, like how the fuck is what car I m driving your concern? But I thought What does he want? What message is he giving me? Believe me, I donRead MoreW1 Active Adj14109 Words   |  57 Pagesmost frequent words in English, but Longman dictionaries are the only ones to highlight the differences between spoken and written frequency. Learning a language can be exciting, but also sometimes difficult and frustrating because there are so many things to learn and it is difficult to know what to focus on. The frequency markers that identify the Longman Communication 3000 help students see clearly which words are frequent in written and spoken English, and enable them to focus more attention onRead MoreTop 1 Cause for Project Failure65023 Words   |  261 Pages Anish, Wow a great question and one that should generate plenty of feedback! I have worked on many projects in my time in the following sectors: Nuclear, Public Sector, Rail Telecommunications. They all have one thing in common: they have in place Project Management systems and processes and plan to succeed! However with all best intentions they usually fail to varying degrees. You highlight perfectly the typical examples that are all to commonRead MoreProject Managment Case Studies214937 Words   |  860 Pagesmonths], we sometimes have to rush into projects without having a good definition of what is required. When a customer at a trade show gives us an idea for a new product, we rush to get the project underway for introduction at the next trade show. We then go back to the customer and ask for more clarification and/or specifications. Sometimes we must work with the customer for months to get the information we need. I know that this is a problem for engineering, but it cannot be helped. The consultant wrestled

Tuition Free Public College Education - 1677 Words

And Education for All: Tuition-Free Public College Education Everyone has the right to an education and education should be as accessible as possible to fulfill this need. Without an education, people are rendered powerless. Education gives people the power to go wherever and do whatever they want in life. This is especially true for higher education and a college degree is needed now more than ever. In the United States, in order to get ahead in a career or go up the social ladder, one needs a college degree. Yet, for some American students, college has been made inaccessible. Public colleges should be made tuition-free in the United States because of the importance of accessible free public educational institutions, increasing tuition†¦show more content†¦He also believed the common school could help build community by bringing diverse members of society together† (1). According to Tom M. Lansford, author of the article â€Å"Public Schools†, the state and locally sponsored â€Å"common school†, free to attend by any young students, influenced how public education is run in the United States today (1). Besides providing students with the knowledge, skills, and morals to uphold a democratic society and bring together people of all different backgrounds together, public education also exists for a financial reason. In her article also titled â€Å"Public Schools†, Jyotsna Sreenivasan states that â€Å"†¦they are especially important for poor families, who cannot afford to pay the fees of private schools† (1). Public institutions of higher education were also founded on most of the aforementioned principles, while also providing other purposes. In the article â€Å"Education†, Ellen Condliffe Lagemann, Roger L. Geiger, and Nancy Woloch explain that, â€Å"Institutions such as these were vital in extending and reinforcing the instruction offered to children in the nation s schools† (3). Lagemann, Geiger, and Woloch assert the viewpoint that colleges provided training for civil service jobs (7). However, despite the importance placed on public colleges, they are not free like other public educational institutions, such as

Discursive Essay †Size Zero Free Essays

Discursive Essay Size zero In our society, image is everything. We strive for what is considered to be the â€Å"ideal appearance†. For the modern generation, fashion is uppermost. We will write a custom essay sample on Discursive Essay – Size Zero or any similar topic only for you Order Now For some girls our ambition is to become â€Å"size zero†. We want or need to show we are following the latest fashion trends. However, recent news reports indicate that size zero models are obsessed with their size that they become anorexic. Being fascinated by the fashion industry myself, it is important to explore the question: â€Å"Why should or should not size zero models be allowed to walk on the catwalk? † Size zero models should not be allowed on the catwalk. They are a bad influence on teenage girls who ape or desire to look like these size zero â€Å"role† models. Young girls who attempt a â€Å"zero† do not develop as they should. They are more likely to have severe health concerns later on in life. They are less likely to work and will need a great deal of health care assistance, the tax payer’s will end up bearing the financial strain as they will have to pay more taxes because these girls will require nhs when they start to get health problems. A further argument that we frequently encounter, is that size zero puts pressure on young women who are overweight. By comparing themselves to â€Å"zeros† young women only achieve low self-esteem. They are made to think they are unattractive. They go through the stress of unsafe cosmetic surgeries such as tummy tucks, to appear like fashion icons. Celebrity nutritionist Dr Adam Carey says that, â€Å"I think the current vogue is macabre. I think it is obscene and it is very unhealthy. † It is also argued that many girls who are wanting to become models in the future, put themselves through a lot of anxiety to be emaciated and slim, so they get accepted in the fashion industry. These girls attempt to try to be lean by starving themselves which can result in eating disorders. A popular singer celebrity called Rihanna states that, â€Å"You shouldn’t be pressured into trying to be thin by the fashion industry, because they only want models that are like human mannequins. † I agree with this statement. I believe you should do what you feel comfortable with, and not do something that will harm yourself and your health. In addition, women that are outsized will stop buying clothes from the shopping malls, as they will sense, that they don’t look tempting when they try on the most recent designer clothes. This implies, that clothing stores will suffer a financial loss because of size zero models when outsized women make up more than fifty percent of the population and can‘t find clothe that fit them. Statistics show that, â€Å"up to 66% of the US population is overweight† Furthermore, size zero may possibly harm our health to a really risky extent. Many size zero models have died of anorexia due to this size zero craze. â€Å"In August 2006, 22-year-old Uruguayan model Luisel Ramsol died after starving herself. She had tried to live on nothing but Diet Coke and lettuce leaves for three months†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦In November of the same year, 21-year-old Brazilian model Ana Carolina Reston died from anorexia. † The obsession with size zero could lead to many more such tragedies. Contrary to this, many people argue that size zero models are in fact a good influence on people who are obese in society. Size zero encourages them to lose excess fat from their body. It is also said that there are many more health problems associated with obesity compared to anorexia. If obese people look on size zero models as role models they will eventually become fit and healthy. Another counter argument is that, most size zero models are naturally skinny, they don’t starve themselves or put stress on themselves to shrink to a size zero. They may look unhealthy at times, but that’s the way their bodies have been made, with a fast metabolism. Models that are naturally size zero should be allowed on the catwalks as they are not damaging their health. Likewise, there are those who say that designer clothes look more striking on really skeletal models. People are more likely to buy designer clothes when they perceive that these models have worn them. This is an advantage for the designer, as he/she will be making a fortune if his or her designer clothes start selling in high volumes in the shopping malls because of their size zero models. Lastly, many people say that size zero leads to anorexia , eating disorders and health problems. This may not be the case for all. There will be some size zero models who are healthy, and eat their regular balanced diets, full of nutrition, but do not have fattening foods such as butter, meat, sweets and oily food. They just eat the right amount of food that they need for each day. After evaluating these arguments, my conclusion seems inevitable. The arguments against size zero models outweigh the arguments for size zero models. My question in the introduction, â€Å"Why should or should not size zero models be allowed to walk on catwalk? † has come to a conclusion. My point of view is that the â€Å"zeros† shouldn’t be allowed to walk the catwalks. This is because there have been many deaths caused by the size zero trend. Size zero does not look healthy. It does not set a good example for younger girls. I only want to see a skeleton in a museum, not wearing my clothes! Zero isn’t even a real number! Give me a 10, 12, 14 any day! oppression Bibliography By Iram Mahmood 5e 947 words How to cite Discursive Essay – Size Zero, Essays

Embraced by the Needle free essay sample

In his essay â€Å"Embraced by the Needle†, Gabor Mate sets out the stages of drug addiction and its consequences. At first he explains the physiological effects of using drugs. Then he suggests that emotionally fragile youth, who have experienced different degrees of stress, are more likely to become substance abusers. Mate is a physician who practices in Vancouver’s Downtown Eastside, often referred to as the drug capital of Canada. He estimates that the addict population in Vancouver is around 3,000 to 5,000 individuals. Mate uses scientific research to identify the biological essence of the â€Å"high†, which is a condition under the influence of drugs. He explains how the drugs interact with the brains chemistry to give the user pleasure. In particular, he confirms opiates can develop a â€Å"high† excitement, which can induce users to temporarily escape from depressions and to feel better (273). In its â€Å"normal† state, Mate explains that the human brain has opiate receptors that interact with endorphins, natural opiate-like substances that can reduce pain and regulate mood. Therefore, he informs that endorphins play a role as an important substance in promoting the development of children brains. In contrast, he also emphasizes on the fact that children who grow up with less parenting connections could not release sufficient endorphins for brain development; they tend to be more vulnerable to addiction (Mate 274). In addition, Mate share his patients’ stories that how environment led them to addiction. He assumes that drug addiction originated by younger years adversity in major cases; like many women who are addicted are victims f sexual assault in childhood years. Similar, he tells that males suffered â€Å"series of abandonment or severe physical and psychological abuse† (Mate 274) in childhood memory would easily be involved in addiction. According to Mate, drug addicts are usually in a state of unawareness; they can self-harm without feeling pain (274). Mate’s patient, Carl, thirty-six year-old native, angrily hurt himself with a knife as punishment for using cocaine (274). However, people misunderstand that addiction will not happen in families that raise children with a â€Å"secure nurturing home† (Mate 275). He argues that it still exists in those secure homes, even though they do not recognize it. In brief, Mate describes the mental factors such as stress, anxiety, and depression which are saddled â€Å"from family problem, or from outside circumstance† (274); this pressures can emotionally affect to the process of â€Å"endorphin-liberating interaction with their children† (Mate 275). He thinks children would rely on opiates to comfort their deepest emotions; it would be a best solution to escape their lonely world. For that reason, Mate confirms addicts usually blame themselves for â€Å"stupid decision† (Mate 275) after being suffered of drug starvation. In the last paragraph, Mate concludes his essay by stating â€Å"that is the great wound of all† (275), and it is not only the addicts that suffer. Works Cited Mate, Gabor. â€Å"Embraced by the Needle†. Essay Writing for Canadian Student with Readings. Ed. Roger, Laura, Kay and Chris. Toronto: Pearson, 2012. 273–275. Print

Essay Survival Guide

Essay Survival Guide When it comes to write an essay  and formating a paper, we live with the constant fear that nothing we do will be good enough for that holiest of all grades – an A. More often than not, we turn in a quality paper by our standards, but find that our professor has an entirely different expectation in mind. This eBook was created to help you enter the mind of your professor – perhaps, with a little understanding, you can aim your papers toward his or her expectations. Book Details File Size:  182 KB Print Length:  26 pages Publication Date:  March 25, 2016 ISBN:  9781508038283 Language:  English Price: $0.99 Edition by:  Cassandra Bondie and Team Buy Here Amazon  Ã¢â‚¬ ¢Ã‚  ITunes  Ã¢â‚¬ ¢Ã‚  GooglePlay  Ã¢â‚¬ ¢Ã‚  Barnes Noble  Ã¢â‚¬ ¢Ã‚  Kobo  Ã¢â‚¬ ¢Ã‚  Google Books CONTENT An Introduction An Open Letter to You: The Student What to Expect as You Read Necessary Time Management Skills Concluding Thoughts Section 1: Mastering Your Subject: The First Step Six Unbeatable Research Tips FAQs: Finding the Right Angle Generating a Bibliography in Four Easy Steps Section 2: Formatting a Rough Draft: The Writing Process The Seven Rules of Using MLA Format Why You  NEED  an Outline Writing the Draft Section 3: The Editing Period: Completing Your Work Eight Mistakes You’ve Probably Made The Three-Step Editing Process Polishing Your Final Piece In three easy sections, we’re going to walk you through the process of writing an â€Å"A† paper. If you follow all of these instructions to a fault, you’ll find that it isn’t as difficult as you originally believed to achieve a perfect score. It’s all about the outlook. It’s all about what you know. When you’re done, you’re going to know an awful lot. Good luck!

Subject Complement Definition and Examples

Subject Complement Definition and Examples A subject complement is a word or phrase (usually an adjective phrase, noun phrase, or pronoun) that follows a linking verb and describes or renames the subject of the sentence. Also called a subjective complement. In traditional grammar, a subject complement is usually identified as either a predicate nominative or a predicate adjective. Examples and Observations The light in the chapel was warm and soft.Mrs. Rigney was my fourth-grade teacher.My fourth-grade teacher was exceptionally kind.Ruth and Thelma are my best friends, and their roomies are Tammy Hinsen and Rebecca Bogner. (Dean Koontz, Lightning. G.P. Putnams Sons, 1988)I knelt down and pulled on the edge of the stone with him, and it started to move with the sucking sound of thick mud. It smelled awful, and we looked at each other with sour faces. (Patrick Carman, The Land of Elyon: Into the Mist. Scholastic Press, 2007)The Johnson children and Harbor Branch received $169 million. But if they were the true winners, no one was the loser. (Barbara Goldsmith, Johnson V. Johnson. Knopf, 1987)The very air was alive with the uncanny cries of phantoms that flew through the secret places of this region. These mountains were unfriendly at the best of times. (David Bilsborough, The Wanderers Tale. Tor, 2007) Linking Verbs and Subject Complements If a verb requires a subject complement (SC) to complete the sentence, the verb is a linking verb. The subject complement ([italicized] in the examples that follow) typically identifies or characterizes the person or thing denoted by the subject: (1) Sandra is my mothers name.(2) Your room must be the one next to mine.(3) The upstairs tenant seemed a reliable person.(4) A university is a community of scholars.(5) The receptionist seemed very tired.(6) You should be more careful.(7) The distinction became ​quite clear.(8) The corridor is too narrow. The most common linking verb is  be. Other common linking verbs (with examples of subject complements in parentheses) include appear (the best plan), become (my neighbor), seem (obvious), feel (foolish), get (ready), look (cheerful), sound (strange). Subject complements are typically noun phrases, as in (1)-(4) above, or adjective phrases, as in (5)-(8) above. (Gerald C. Nelson and Sidney Greenbaum, An Introduction to English Grammar, 3rd ed. Routledge, 2009) The Difference Between a Subject Complement and an Object The Subject Complement is the obligatory constituent which follows a copular verb and which cannot be made the subject in a passive clause: Whos there? Its me / Its I.*She became a tennis champion at a very early age.Feel free to ask questions! The Subject Complement does not represent a new participant, as an Object does, but completes the predicate by adding information about the subject referent. For this reason, the Subject Complement differs from the Object in that it can be realized not only by a nominal group but also by an adjectival group (Adj.G), as illustrated in the previous examples. The objective case (me) is now in general use (Its me) except in the most formal registers, in which the subjective form (Its I) or (I am he/she) are heard, especially in AmE. As well as be and seem, a wide range of verbs can be used to link the subject to its Complement; these add meanings of transition (become, get, go, grow, turn) and of perception (sound, smell, look) among others... (Angela Downing and Philip Locke, English Grammar: A University Course, 2nd ed. Routledge, 2006) Agreement with Subject Complements (16c) These are the costs the grey parties never talk about when they allow the system to go on. (w2b-013:097) . . .(16h) I call them wild flowers. . . .(s1a-036:205) In those cases in which the complements are noun phrases, the subject complement shows concord with the subject S, and the object complement is in concord with the direct object, as can be best seen in the examples (16c) and (16h). (Rolf Kreyer, Introduction to English Syntax. Peter Lang, 2010) Semantic Relations The italicized portions of the following examples are Subject Complements. The upper case labels to the right indicate the semantic relation between the Subject Complement and the Subject: (4a) The venue for the meeting is the Roxburghe Hotel. EQUATION(4b) The estate car is a Volvo. PROPER INCLUSION(4c) Youre so young. ATTRIBUTION(4d) Would you still love me if I were old and saggy? ATTRIBUTION(4e) that telly was mine POSSESSION(4f) Sometimes were on a collision course, LOCATION(4g) the NHS was for all of us BENEFACTEE(4h) The five pound note was for services rendered. IN EXCHANGE The Inflection (marking for tense, aspect, mode, and agreement) in this type of construction is carried by be; therefore be is the syntactic Head of the Predicate. However, the Subject Complement is the element that expresses the main semantic content of the Predicate. In other words, the Complement is the semantic Head of the Predicate. Source Thomas E. Payne, Understanding English Grammar: A Linguistic Introduction. Cambridge University Press, 2011

Sports Gambling for Youth in the USA Essay Example | Topics and Well Written Essays - 2000 words

Sports Gambling for Youth in the USA - Essay Example Money is what makes the mighty and powerful superior to all others. Sports and gambling have always been a pastime of our society and it would only seem fitting for our youth to follow in the footsteps of the generations preceding their own. "Possibly the biggest reason for an increase in illegal sports wagering is that society accepts gambling and believes there are no victims. Gambling is becoming an everyday accepted activity in areas of America that never before had easy access. Virtually everyone can buy a lottery ticket, bet on a horse, or drive to a riverboat casino just a short trip away" (Saum 2). The more time a gambler occupies placing bets, the more this once simple activity has becomes a dangerous obsession. At this point, one must begin to consider the true value of sports gambling and if it has any value at all. "The profile of the typical college student who gambles is someone who believes he has control of his own destiny, takes risks, and feels he possesses the skill to be successful in this endeavor. Ironically, these are many of the same qualities of successful college athletes and may explain why some are drawn to sports gambling" (Saum 1). Sports and gambling rely on one key element; luck, which is seen as a hope that becomes a reality, but only for a mere few. Having been brought up in an environment that teaches how money and luck go hand in hand the modern day generation is more inclined to test their luck. The internet is perhaps the best and easiest resource in which our youth can access the gambling world. "Computers are readily available for use in many high schools, college, and university libraries, and the cost of personal computers has been drastically reduced" (McBride 1). With this in mind, the student-athletes that have come to understand the internet gambling world have the most influential impact. NCAA President Cedric W. Dempsey stated that "For the NCAA, this creates the potential that a student-athlete could place a wager and then attempt to influence the outcome of a game while participating in the contest. We are also concerned that the growth of Internet gambling may be fueled by college students who have easy access to the Internet. Students and student-athletes who develop gambling problems behind closed doors are difficult to reach. The NCAA believes there is a serious need for federal legislation prohibiting Internet gambling" (NCAA News Release). Dempsey's fears are rightfully placed since incidents like these are not uncommon among student-athletes. One NCAA-sponsored studied revealed that "of 2,000 male student-athletes in Division I basketball and football programs surveyed about NCAA rules violation, 25% reported that they gambled on college sports events other than their own while in college. Four percent admitted that they wagered on games in which they had played, and three of the athletes said they changed the outcome of the game in which they participated" (Saum 1). Results like this only show a portion of what could be a larger number of student-athletes that may be involved with sports gambling and could have directly impacted the results of a game in their respective sport. This alone changes many assumptions of the nature of sporting events and

Experience from the teacher student interaction in comparison with a Essay

Experience from the teacher student interaction in comparison with a case learning experience - Essay Example Regardless of their common goal of orienting us to the new academic environment, each of the lecturers had his own approach and sense of humor. Of particular memory is my Introductory Mathematics lecturer who always used his sarcasm over life to intrigue our intellectual capacity in what appeared as humorous experiences. The teacher, who was a specialist in Pure Mathematics, was also always abstract in his illustrations, something that we found funny because he always expressed himself out of incomprehensible reality. He similarly applied his abstract approach in illustrations, asking class questions and criticizing our lack of knowledge. While his positive criticism motivated me to learn more from him through personal consultations, it also developed my quest to research more in both his subject and other class subjects. The experience with my Introductory Mathematics teachers as well as my other first semester teachers was, therefore, a fruitfully mentoring one that molded me to th e new academic environment. It was therefore satisfactory and I wished that I could proceed with the same lecturers to my subsequent semesters. My Mathematics teacher was particularly classical and derived concepts from abstract examples before relating his examples to first principles, an approach. The lecturer’s approach was also always funny to keep the class in a jovial mood. The students’ experience in ‘We show what we have learnt’ portrays a number of differences from my learning experience.

International marketing Essay Example | Topics and Well Written Essays - 1250 words - 2

International marketing - Essay Example The profit margin may not make selling in the domestic market a worthwhile proposition. Moreover, due to immense technological developments, thanks to the contribution of Science and Technology, the global markets have opened up. At times, an organisation may sell globally to achieve competitive advantage. Samsung as a global brand has also transcended all geographical borders and have been able to establish as a brand of international repute. In international marketing the main characteristics encompass the factors such as the world economy is viewed as one market; marketing strategies are tailored to suit the individual market; and there are standardisation and customisation of the products as and when required by the markets. When a firm achieves growth, it sets its sight on overseas soils. Growth makes expansion imperative. This is precisely why a firm sells its goods and services in foreign countries. A firm is confronted with a host of complex issues in international marketing. Marketing in a foreign country is not a simple task. Therefore, the variables that constitute the international marketing environment are local tastes and requirements, local customs and cultures, governments, laws and regulations, technologies and the sizes of the markets. All these variables, which are extremely difficult to predict, have a deep influence on the marketing strategies of a firm (Gogolova, n.d.). This is a unique feature of firms which sells their products globally. Marketing Standardisation signifies that the parent firm will sell the similar product in the foreign countries as it sells in the home country. There is also similarity in all the marketing activities. Marketing control denotes to what extent the domestic company influences power on the management of the companies that are located abroad. The extent of control can range from limited autonomy to absolute delegation of power. The rationale behind this

Factors That Attract Tourist To The Caribbean Tourism Essay

Factors That Attract Tourist To The Caribbean Tourism Essay It is considered to be the most important aspect of the hospitality industry, to demonstrate high levels of quality service. The hospitality industry emanates from the principle that the customer needs to be treated with priority, and should see incomparable value in the service delivered. Customers will be willing to spend their last dollar on services that surpass their expectations. On the contrary, dissatisfaction with service rendered will have customers look elsewhere for value offerings from the competition. Some hospitality Industries may provide the best service, but if these industries are not efficient and innovative with services offered, they may lose an important customer and several other referrals. These industries have to be cognizant that if their customers are not satisfied, they may lose the opportunity to break even and to keep their doors open. Understanding that customers are the wind that keeps the company above ground, they have to keep learning how to constantly innovate to meet high expectations and provide good service. The customer should be the center of your universe and the services provided should be designed around your customer. Quality in the hospitality industry also involves consistent delivery of products and improved guest services according to expected standards. They are various tools that measure and improve quality service, as well as mechanisms for quality recognition in the hospitality industry. One such mechanism is the systematic method of Quality assurance which refers to any planned and activity directed towards providing consumers with goods and service of appropriate quality, along with the confidence that they meet customer requirements. The hospitality industry thrives on convenience. If your customer service is missing this essential ingredient, your business wont last long unless you bring about changes that demonstrate your commitment to customer satisfaction. Hospitality industries were built to offer the basics of convenience to customers. Today, as the industry is expanding and the competition is growing, hotel conglomerates are getting innovative and thinking of means to achieve the highest standards in convenience offerings. Customers are now making their decision on which Hotel they stay base on remarks made about the accommodation from previous quest. So it is essential that these industries ensure that they maintain high level of customer satisfaction to grow customer visit/stay. Unlike the Hospitality Industry, some services and goods manufacturers will never meet with customers face to face. They often will only ensure that the product gets to the customer and satisfy their needs. However the Hospitality Industry cannot offer this same method of services. The industry can never survive unless customers get and feel of what they are buying into. These industries are service oriented, but retail industry speaks to good for resale. Retail companies have their nest of challenges too, they have to figure out where they are going to manufacture it, how to get the product to the market who wants to sell it, and once its in the market how to promote it. Even with all the challenges faced by the retail industries the hospitality industries face greater difficulties as they have to use the same service being constantly innovative in keeping the demand for such product lucrative. Hence one can assume that the hospitality industries require far more attention to mainta in its relevance COMMUNITY-BASED TOURISM PROS:- Community-based tourism is an alternative tourism product being developed in Jamaica and to some -extent, in the Caribbean region. The intent behind this cultural up-close opportunity is to meet the varying needs of the local and overseas vacationers seeking a natural experience. Traditional tourists in search of sun, sand and sea still remain the largest segment of the tourism market. There is, however, a growing market for an alternative tourism product that is heritage-, cultural- or nature-based in a rural setting. This presents an opportunity for Jamaica to position itself to offer a wide array of tourism products. Community tourism is not a brand of tourism, but rather a type of ownership and management arrangement. One set of alternative tourism products focuses on Jamaicas history, culture and nature-based attractions in rural communities outside the main resort areas. This method of tourism is one or a combination of tourism products offered at a community level to domestic or international visitors. In the Jamaican context, community-based tourism usually refers to visitor interaction with local people in rural areas. This based tourism has the potential to significantly boost employment. Community tourism is about new levels of relationships between the host country (Jamaica) and the visitors. What is a appealing to the visitor is found among the varied natural attractions, local resources and talents, and indigenous attributes of the Jamaican communities. Community based tourism enables tourists to discover local habitats and wildlife, and celebrates and respects traditional cultures, rituals and wisdom. The community will be aware of the commercial and social value placed on their natural and cultural heritage through tourism, and this will foster community based conservation of these resources. Community-based tourism affords travelers with rare opportunities to experience local communities first hand. Its distinctive in that it provides an alternative to development thats not sustainable, giving rural and poor communities an additional source of income in supporting community-based tourism; you can immerse yourself in the day-to-day lives of local and indigenous people while helping them to preserve their environment and cultural heritage. The residents earn income as land managers, entrepreneurs, service and produce providers, and employees. At least part of the tourist income is set aside for projects which provide benefits to the community as a whole. Tourists will spend time near areas that are rich in culture and biodiversity, and, at the same time, will get to know the locals at the grassroots level. CONS:- Whilst many will argue that community-based tourism will strengthen the local structures of the communities they are others that will say that it has seen some negative impact of the same or no impact at all. In many cases, tourism does not benefit local people as too much money is spent on imported goods or with foreign tour operators and only urban areas see some economic benefits, Money generated by tourism does not always benefit the local community, as some of it leaks out to huge international companies, such as hotel chains. When tourism sectors arent properly monitored, its impacts can be grave. Trending from land and housing taking over for tourism infrastructure, eroding social and cultural norms, whilst encourage begging and prostitution. Successful community-based tourism relies on establishing a basic infrastructure, such as roads, visitor centers and hotels. The cost of this usually falls on the government, and is funded by tax revenues. Jobs created by tourism are often seasonal and poorly paid, yet tourism can push up local property prices and the cost of goods and services. Destinations dependent on tourism can be adversely affected by events such as terrorism, natural disasters and economic recession. Visitor behavior can have a detrimental effect on the quality of life of the host community. For example, crowding and congestion, drugs and alcohol problems, prostitution and increased crime levels can occur. Tourism can even infringe on human rights, with locals being displaced from their land to make way for new hotels or barred from beaches. Interaction with tourists can also lead to an erosion of traditional cultures and values. Tourism poses a threat to a regions natural and cultural resources, such as water supply, beaches, coral reefs and heritage sites, through overuse. It also causes increased pollution through traffic emissions, littering, increased sewage production and noise. Communities are encouraged to weigh the cost of these project and development to ensure that the introductions and implementations of these community oriented tourism, will bring about more benefits in the development of its social, environmental and economical framework. Factors that attract tourist to the Caribbean:- The Caribbean region attracts tourist seeking a family or exotic romantic getaway, or a sunny break from the harsh cold winters of their countries. Offering year-round sunny, warm weather with cool breezes, tropical beaches, cultural carnivals, peace and tranquility and delicious food; its perfect vacation location, especially for Canadians, Europeans and Americans. Ease of Access For most people living in the northern hemisphere, the Caribbean is the quickest getaway destination where they can be on a beach with a colorful drink in one to four hours. The Bahamas, for instance, has islands that are barely 50 miles away from Florida. This has made the Caribbean a favorite of many travelers and contributes to tourist growth. Airlines continue to create more flights such as the JetBlue route from both Boston and New York to the Turks and Caicos. And for those who prefer not to fly, there are several cruise ship options. These include the Royal Caribbean Cruises that visit the Bahamas, St. Thomas and the Disney Cruise Lines, which are tailored for families. Cost As noted above, there are many options for getting to the Caribbean. as a result, reaching the region is equally affordable, especially when compared with other destinations in Europe, Asia and even parts of Latin America. You can find an affordable ticket for a quick trip during off season when there are fewer tourists. And for large islands with airports that are hubs for air carriers, like the Bahamas and Puerto Rico, cheap tickets are available almost year round. And upon arriving, visitors can enjoy themselves without going broke. Save, for sure, if they choose to shop at prime luxury stores, this affordability is an essential factor in the regions tourism growth. The mild and tropical climate along with the long and extensive soft sand beaches, the palm trees aligning the beaches and the sweet aroma of the tropical flowers and fruits in the air, has rendered much to the Tourism in Caribbean. The lush green environment, the charming sunrise and sunset views, the turquoise lagoon, the warm waters of the ocean and spectacular views of the sea, all combine together to make the Caribbean countries perfect spots for an unforgettable holiday retreat. While in the Caribbean tourist also shop. They shop for various products including garments, beachwear, shoes, accessories, souvenirs, gifts and handicrafts. The small shops along the beaches are ideal places to shop for the local artistic goods at reasonable prices. Accommodations The Caribbean has a variety of accommodations from high-end luxury resorts to bed and breakfasts and everything in between. These options mean that visitors of all economic levels can come to the region. But in addition to the accommodations is the affordable cost. Resorts and hotels continue to present competitively priced accommodations that attract visitors. Reputation The Caribbean has been visited by tourists since the 1800s, and tales of its beauty and relaxing environment precede it. In fact, the Royal Victorian Hotel was built in the Bahamas during the American Civil War, one of the first such establishments in the region. This continuing good reputation makes it easy for tourists to visit for the first time or return for a repeat vacation. Also, the region is known for being safe, alleviating concern from families and single visitors. Events and Conferences Events and Conferences are also major reason people travel. The Caribbean is the perfect destination for conferences and event planners. Its natural beauty and climate is just amazing. Questionnaires What is it that you do exactly? What do you enjoy most about your job? What are the roles and responsibilities of a hotel manager?   What job specific tasks did you performed in your previous hotel?   What is your area of skill?   What are some of your weak points?   What qualifications, skills and abilities do you have? Can you tell state some of the different sectors in the hotel industry? Answers What is it that you do exactly? I am responsible for the entire operation at the Spanish court hotel, making sure that all our guests are happy and want to come back and also recommend our hotel to their family, friends and colleagues. Its fun to work closely with all the different Heads of Department towards the same goal of offering excellent guest services. What do you enjoy most about your job? To be fortunate to do what I am passionate about. I love all the various aspects of the capital city hotel. Its the contact with the guests at the lobby, welcoming them to our executive lounge, inviting people  for a thrilling wine and dinner in one of our amazing restaurants, as well as Working with colleagues and associates. Am swollen with pride of what I do, and of the hotel I work for. What are the roles and responsibilities of a hotel manager?   A hotel manager has to perform large number of important roles and responsibilities. He or she must ensure that the hotel is been managed properly and is required to prepare a yearly reports and submit them to the hotel owner. They even set hotel service standards as well as choose extra services or amenities to make the hotel more appealing to travelers. What job specific tasks did you performed in your previous hotel?   The job specific tasks which I performed include training newly recruited assistants, creating and delivering the payroll records, managing records of employees, motivating employees and managing different programs and seminars to increase efficiency of workers. I even handled and coordinated the food and beverage operations for a period of time. What is your area of skill?   I have specialization in financial and strategic planning, profit and loss management, hotel administration, accounts maintenance, marketing, housekeeping, food and beverage management, catering and maintenance. What are some of your weak points?   This is a nice question which gives you an excellent opportunity to put an optimistic turn on something negative. You have to shape your negatives into positives. Like in weakness you can say that I am way too focused towards my work and I think I should make time for myself. It is very important to be prepared for an interview. During the course of an interview, you may be asked a variety of questions. Just one bad answer can stand out and cost you the job. So be prepare and practice well before interview. What qualifications, skills and abilities do you have? I have plenty experience in this field, possess good knowledge in all phases, departments and shifts of hotel operations. I have supreme guest relation skills especially in creating special touches and resolving guest problems and concerns. I have strong computer skills and I can easily operate hotel systems. I have worked successfully in team as well as individual work environment. Can you state some of the different sectors in hotel industry? Sectors in hotel industry are housekeeping, accounting, maintenance, public relations, security, sales, food and beverages, and front office. Housekeeping this sector is responsible for the spreading of beds and making sure the rooms is kept up to standard for our guest. Accounting maintain the general and subsidiary ledgers; process and record all revenues and prepare general purpose financial statements. Maintenance This department is responsible for the condition of engineering facilities that contribute to the comfort of guest and increase the efficiency of staff. Public relation- responsible for managing the flow of  information  between our hotel  and the  public. Security to protect the guests and staffs of the hotel, including all of our assets. Sales- The sales department is the channel of how well our services are introduced to the marketplace. Food and Beverages this Department is responsible for maintaining high quality food and service, food costing, managing restaurants, bars, etc. Front office Members of the front-office staff welcome the guests, help with their luggage, and assist in registering, provide them with their room keys and mails, answer questions about the activities in the hotel and surrounding area.

Feminism and Masculinity Essay -- Manhood Hegemonic Masculinity

In contemporary society, hegemonic masculinity is defined by physical strength and boldness, heterosexuality, economic independence, authority over women and other men, and an interest in sexual relationships. While most men do not embody all of these qualities, society supports hegemonic masculinity within all its institutions, including the educational institute, the religious institute and other institutes which form the ideological state apparatus. Standards of masculinity vary from time to time, from culture to culture. However, masculinity always defines itself as superior and different from femininity. For example, gay men and househusbands exemplify "subordinate" masculinities in our culture. They are not considered to be "real men". And yet, many still support hegemonic masculinity, for example, men being the main breadwinner for the family. Easthope (1990) states that, â€Å"masculinity tries to stay invisible by passing itself off as normal and universal† (Easthope, 1990: 1). The notion of masculinity tries to become a norm in society so then its counterpart, femininity is seen as different and deviant. Against this backdrop, femininity is constructed around the adaptation to male power. Its central feature is attractiveness to men, which includes physical appearance, suppression of "power", and nurturance of children, heterosexuality, sexual availability, and sociability. Masculinity and femininity are societal euphemisms for male dominance and female subordinat...

Figures of Speech Essay

Poets use different figures of speech to convey the message of their works. Some poets use metaphors or similes to baffle the mind and force the body to feel and see the images created while others use paradox, hyperboles, or puns to create the same effect. A good poem should involve all the senses and make the mind work to find meaning. William Blake uses metaphors to make the mind work overtime to find multiple meanings in his work â€Å"To See a World in a Grain of Sand†, while Chidiock Tichborne uses paradox to baffle the mind and reiterate the single meaning in his work â€Å"Elegy, Written With His Own Hand Before His Execution†. â€Å"To See a World in a Grain of Sand† by William Blake is a short poem that is filled with deep meaning. Through the use of metaphors and word choice the work seems lengthy to the mind but short to the eye. A metaphor is â€Å"a statement that one thing is something else, but in a literal sense it is not† (Kennedy 817). A metaphor is filled with suggestion giving a simple line of poetry almost infinite meanings. â€Å"To See the World in a Grain of Sand† (1) is a statement that is loaded with suggestion. There are many similarities between a grain of sand and the world such as: the world is made up of many grains of sand, both are round, and both are the same material to name a few. The two objects are also so different that that the line of poetry leaves the mind scrambling to figure out the meaning of this word combination. To figure out the meaning one must look at the literal meanings of the words and the figurative meaning of the word combinations to unscramble the riddle. On the literal level one must look at the key words in the line such as world, grain, and sand and find their definitions and how they relate to the other words in the line. By definition world is â€Å"the Earth or Universe† grain is â€Å"a relatively small particle† and sand is â€Å"loose grains of worn or disintegrated rock† (On Line Dictionary). The connotations of these words in the context of this line help the brain to understand that an object of huge size or quantity is being compared to something very small. One of the many meanings that could come from this statement is its hard to see the big picture of something while only looking at one small detail. This is only one meaning suggested through this powerful line. Every line in Blake’s poem is a metaphor that is filled with suggestion and deep meaning. â€Å"Hold infinity in the palm of your hand, and eternity in an hour† (3) is another metaphor Blake uses to baffle the mind. Infinity is â€Å"An unbound space, time, or quantity while eternity is â€Å"time without beginning or end† (On Line Dictionary). It is difficult for the mind to fathom these words when looked at alone, but in the context of the poem it is even more difficult to understand how one could fit such a mass into a hand or an hour. On the literal level the mind says it is impossible to comprehend so one must look to the figurative meaning to comprehend what is being said. One of the many meanings of this line is the same as the first; it is hard to see the big picture while only looking at one small detail. Blake’s word choice also helps the meaning of the poem. If Blake were to use similes rather than metaphors the work would take on different meaning. If the line â€Å"and eternity into an hour† (4) were changed to eternity is like an hour the work would take on a more limited meaning. When like is put into the line, eternity and hour become directly related where as in the first line eternity is trying to be fit into an hour. A similar effect would occur if the line â€Å"heaven in a wild flower† (2) were changed to heaven is like a wild flower. Heaven would be compared directly to a flower which would change the meaning of this line and therefore the poem. Blake used metaphors and word choice to write a poem that is short, but contains depth. Every word and metaphor in â€Å"To See the World in a Grain of Sand† was carefully arranged to give the poem a broad meaning that could be interpreted in many different ways. In contrast Chidiock Tichborne uses word choice and paradox to convey his limited meaning in the work â€Å"Elegy, Written With His Own Hand in the Tower Before His Execution†. A paradox is â€Å"a statement that at first strikes us as self-contradictory but on reflection makes some sense† (Kennedy 826). Tichborne’s work is filled with paradoxes, and is summed up by the paradox at the end of each stanza â€Å"And now I live, and now my life is done† (6). When looking at the main lines in the poem as they reoccur at the end of each stanza one wonders how it is possible to be alive now and also dead at the same time. Upon closer examination of the work the other lines help the brain figure out the paradox. To make sense of the central idea it must be looked at in the context of the other lines in the work. Each line in the work is a paradox that is key to understanding the central idea of the poem. â€Å"My youth is spent, yet I am not old† (9) is one of the lines that mirrors the main point. Youth is defined as the condition of being young while old is defined as having lived for a relatively long time (On Line Dictionary). When looking at these definitions one understands that the narrator has used up their youth, but has not grown old. This could be restated as â€Å"And now I live, and now my life is done†. â€Å"I sought my death, and found it in my womb† (13) is another restatement of the central idea of the poem. Sought means to look for or seek out, so the narrator is looking for his end (On Line Dictionary). Found is â€Å"to come upon something by searching, and womb is a place where something is generated, so the found his death was where he began (On Line Dictionary). After looking at these definitions we realize that the narrator has not fully lived youth let alone life and is about to die. The two poets demonstrated different figures of speech o convey their message. Blake used metaphors to give his work multiple meanings while Tichborne used paradox to restate his central idea. The two poems are very different from each other but both challenge the mind and body to find meaning making both great works of literature.

Mama Mancini Restaurant

Mama Mancini Restaurant Strategy Paper 1: Proposal The purpose of this paper is to examine the prevalence of family owned small business through analysis conducted to assess their contribution and impact to the society. The research is aimed at assessing the problems faced by small family owned businesses. First, the study will examine specific case of family owned small business, Mama Mancini’s, a mid size restaurant in Chicago area, in order to examine how closely it fits the general principles of family owned small business.Advertising We will write a custom research paper sample on Mama Mancini Restaurant specifically for you for only $16.05 $11/page Learn More The success of this small business is owed to good planning, quality of their product and identification of the niche market. Bruno Mancini’s vision and planning contributed greatly to the success of the business. The paper focuses on dynamics of owner-owned enterprises and Mama Mancini’s business wa s chosen for this case because of the successful, family owned small businesses which are typical example of increasing numbers all family owned businesses all over the world. Mama Mancini is a small family business started in 1913 by Arturo Mancini, an Italian Chef specialising in serving genuine home made sources. The restaurant has gained popularity over the years due to its unique delicacies of Italian recipes and dining experience combined with good cultural atmosphere.This small family owned business was running at a loss five years ago, the break even point was achieved during the third year. The figures below present the company’s financial statements. INCOME STATEMENT FORM MAMA MANCINI’S FOR THE PAST FIVE YEARS (Amounts are in $’000) Year 1 Year 2/th> Year 3/th> Year 4/th> Year 5/th> Sales 4,217 5,060 6,072 7,287 8,744 Cost of good sold 1,265 1,518 1,821 2,186 2,623 Gross Profit 2,951 3,542 4,250 5,101 6,121 Selling, general, Admini strative Expenses 3,285 3,791 4,087 4,825 5,556 Administrative Expenses 3,285 3,791 4,087 4,825 5,556 Net profit before tax -333 -249 163 275 585 Tax 0 0 24 41 85 Profit after tax -333 -249 139 234 480 Mama Mancini is classified as a small business because the enterprise is owned and operated by family members. Family owned business is defined as a general agreement among family members that requires ownership and management of the business. Small business enterprises contribute greatly to the American economy and studies have showed that 75% of all businesses in the United States are family owned. Studies have also shown that small businesses contribute to 50% of the GDP and 78% of jobs generated within the United States This research demonstrates that family owned businesses across the United States are the major backbone of the domestic economy (Philips Raspery 1). Strategy paper 2: Target Marketing and Positioning Mama Mancini restaurant is situated at a secluded environment, in the suburbs of Chicago area characterised with great atmosphere and serves a traditional cuisine of authentic Italian food to its customers. The sound system of the music is neither loud nor too slow and offers comfortable seats cushioned with avante-gard-styled booths. Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More The water foundation and aluminium ceiling funs provides a cool atmosphere in hot summer days adding more serenity to the environment. Jack Mancini, the restaurant chef accredits the food in his restaurant as sensational, tasty and satisfying and the harmonise music the restaurant provides helps create the perfect ambiance that attracts more customers to the place. Just to add to the ambience of the place, the restaurant plays a wide array of Italian music that adds more dining experience to the cultural atmosphere. Marketing mix comprises o f product, price, place and promotion, and as mentioned earlier, Mama Mancini has incorporated all this strategies in its product (Dissanayake 9). Segments that make up the target markets in Mama Mancini restaurant revolve around how the business targets its market in terms of distribution of products, its promotion and pricing. Mama Mancini restaurant offers as the best example by charging relatively low prices on their menus and offering buffers to returned customers. This strategy has established the firm long term relationship with its clients. The firm has also streamlined its products to specifically meet customer’s needs by offering a variety of sauces to choose from. Mama Mancini friendly environment located in a convenient location in the heart of Chicago and its culinary precision places it at a better advantage over its competitors. Third, partnership with customers helps develop the level of trust which makes the customer commit to staying in purchasing the produc ts even if they don’t need it (Philips Raspery 2). The company’s competitive advantage is derived its exceptional culinary precision in serving Italian foods of genuine home made sources offers it a better competitive advantage over other businesses. The firm configures its resources (employees, customers and suppliers) within a challenging environment to meet its demands and has also been able to offer its customers incentives that include buffers to gain competitive advantage over its competitor and as a strategy to retain and attract more customers. In addition, a strategic perspective would also require a company employing resources such as skills, assets, finance, relationships, facilities and technical competence. On social and economical perspective, Mama Mancini development strategy involved passing off management leadership from one generation to the other, a strategy that pulls in new skills and products to the stale markets. Different ideas brought in by n ew members positively impacts on the productivity and profitability of a business and may have positive influence on the communities (Philips Raspery 2).Advertising We will write a custom research paper sample on Mama Mancini Restaurant specifically for you for only $16.05 $11/page Learn More The product position in marketing describes how a business creates its image or identity of their target markets. Mama Mancini for this instance has been able to maintain its Italian family for generations and its exceptional culinary precision in serving Italian foods of genuine home made sources offers it a better competitive advantage over other businesses. The is has helped the company to be identified as an Italian Cuisine in all its branches opened all over Chicago and within the United States making their sales doubling over a period of five years. Even though the business was running at a loss for a period of five years, its strategy in serving exceptional me als at affordable prices made it achieve break even point on its third year in business (Philips Raspery 3). Strategy Paper 3: Product and Channels The restaurant’s strategy to branch out into sauces enables it to gain niche markets that existed for the sauces of Mama Mancini. As demand the restaurants products increased, Mama Mancini started extending its services outside Chicago borders to more international borders such as Japan. Mama Mancini product offering that include a variety of sauces to choose from has given the company a differential advantage over other competitors. The total numbers of branches opened by Mama Mancini over the past decades has had great impacts on the US GDP. Capital expansion of the business is generated from firm’s reinvest into the business to support and perpetuate wealth for future generations. Also, its ability to make long term investments in opening up branches in different locations would subsequently help its future generation s as opposed to the large corporation motives of short term returns (Philips Raspery 4). Small family owned businesses often face cash flow crunch problems and Mama Mancini is no exception. Its Income statement displays a negative cash flow in the first years of business. These small businesses were in the habit of short term planning, with simple budgets that projected only into the immediate future. This could not enable them develop new markets and extend credit facilities to their clients due to the cash flow crunches they faced as result of overtrading as the case of Mama Mancini. Mama Mancini experienced overtrading within its first two years of trading since it had incurred large capital expenditure in purchasing production facility that made it difficult to meet orders it had already taken due to lack of funds. Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Also, the business was not in a position to extend credit facilities to the customers and did not have enough buffers in case of such emergencies. However, Mama Mancini’s credit crunch improved over the years as the Company was able to build up on its profit base as owed to effective management of production and selling cycles (Philips Raspery 4). Family owned businesses often encounter the problem of retirement as opposed to large corporations. Most cases the founders of these enterprises pass on the management to younger family members that often welcome tensions and problems. Research reveals that family businesses are concentrated upon the issue of effective succession of male family. Over the years families have tended to move away from transferring possession to their direct heirs to a shared leadership since the chosen successors may be incapable of handling the business and this makes more economic sense. Multiple successors may offer advantage to the company becaus e of the new ideas they bring into the business that may stimulate growth and performance of the enterprise. In the case of Mama Mancini, the founder of the business Arturo gracefully stepped aside to allow Bruno to capitalise on bringing new ideas and products into the business (Philips Raspery 4). Mama Mancini fulfils customer needs and provides benefits by developing its strategies on risk taking, innovation, productivity and independency thereby increasing firm’s productivity and personal responsibility to the economy. This strategy enhances the firm’s strength and success and disables the burden during leadership transition. Since the firm has heavily invested in customer service, respect tradition and take good care of their employees contrary to large corporations, they are more likely to gain long term trust with its employees and to the clients as a whole. And also, since Mama Mancini operates on attributes such as management status, family union and owners hip, and share simultaneous roles, history, identity and language and their emotional involvement and acknowledgement of privacy gives them a caring heart about treating their employees fairly, luring family members into the business and providing jobs for the public (Philips Raspery 4). Brand name of a business may include family names, individual names or combination brand names. Mama Mancini for this case uses the Italian name Mancini to identify with classic Italian recipes and culture. Since the firm is involves majority members of its Italian family, direct family involvement and transition is passed on to multiple generations, which results into more businesses and larger economic contributions. The excellent dishes provided by the restaurant and friendly working environment leads to satisfied employees and retention, productivity ultimately leading to good services thereafter, customer satisfaction and loyalty, key determinants to financial success (Taguiru and Davis 1). P roduct life cycles are strategies a firm encounters when introducing a product to the markets. The stages include market introduction stage, growth stage, maturity stage and saturation and decline stage. In market introduction stage, a firm always experiences low sales, no competition, create demand, incur high costs in product orientation and there are either makes little or no money. When sauces were first introduced Mama Mancini, family members were directly involved in the day-to-day running of the business with no compensation. Customers were charged relatively low prices and buffers were offered to returned customers. In the growth stage, the restraint financed its activities through personal funds and resources to cover up the initial set up costs. The business was started with limited personal resources and continued to grow gradually through personal recommendations among the Italian community in Chicago, later extending to other networks across the United States.In matur ity stage, the company starts to realize increased competition, sales volume increases and industrial profits go now. For the restaurants case, the wide array of Italian music that is neither loud nor too slow adds more dining experience to the cultural atmosphere. In addition, the comfortable seats cushioned with avante-gard-styled booths helped the firm realize increased sales. The water foundation and aluminium ceiling funs provides a cool atmosphere in hot summer days adding more serenity to the environment and the sensational, tasty and satisfying and the harmonise music the restaurant provides helps create the perfect ambiance that attracts more customers to the place. In my opinion, I would like to recommend the restaurant to build close relationships with its employees as a strategy to build customers loyalty and establishes viable business (Philips Raspery 4). Vertical marketing system is where members of a channel of distribution that comprises of producer, wholesaler a nd retailer work together to achieve business goal. Mama Mancini uses vertical marketing system since it configures its resources (employees, customers and suppliers) within a challenging environment to meet its demands. The firm does not use any intermediaries since all restaurant activities are run by family members. Members of the channel that perform the regrouping activities are Mancini family members since they head most of the restraint branches all over United States. Vertical integration does not make sense in this case since all family members are involved in running of the business and there is no significant authority figure (Philips Raspery 4). Strategy Paper 4: Promotion and Pricing Personal networking and interpersonal relationship in Mama Mancini Restaurant had greatly contributed to product promotion and pricing. Since small businesses may not have the advantages of huge advertisement budgets large corporate have, they are expected to go an extra mile to create th eir own brand recognition for their products through personal level of service they provide. Numerous studies have concluded that success of small enterprises is owed to the heavy investment of the owners to the businesses and the hard work they put into the business to make their investment successful. These businesses never fall short on manpower as they tend to pull in their family members in case of emergencies unlike large corporate businesses. Studies reveal that customers tend to favour family owned business due to the personalised services provided that ensures more satisfied customers, a key to success of any business (Ashley-Cotleur at al 10). Satisfied customers tend to spread the word faster than any other form of advertisement which favours small family owned businesses better. A typical example is that of Mama Mancini’s. Clients who visit the restaurant frequently due to the remarkable high quality home made sauce and personalised services recommend the place to other people which validate the principle Philips Rasbery states to be â€Å"the best form of advertising there is.† (3). Mama Mancini’s another subsequent branches opened all over Chicago have thrived because it invested heavily from its family resources and the exception services it provides to its clients. The goals of the business According to a study conducted by (Taguiru and Davis 1), Mancini’s business were discovered to be functioning within six goals; developing new products, financial security and benefits for the family, created a home based work environment and concentrated on personal growth and autonomy. Mancini’s business goals were of a family oriented that provided more personal nature to the business and opposed to a sheer monetary motivation as evident in most non-family businesses worldwide. A more distinguishing feature about family business is that they offer interactive working environment and tight relationships very different from the impersonal, corporate culture relationships seen in most large businesses. This makes them very responsible for the success of the business and economic productivity since employees work in a happy atmosphere which enhances good services and attracts more customers. Prices of Mama Mancini foods are consistence in its entire stores all over United Stated and products of the company are not priced according to competitors from other companies. Low priced dishes in Mama Mancini have been able to attract more customers into buying the company’s products. Conclusion The study question at the beginning of this research was to examine the factors that contributed to economic success of family owned small business and it has become clear that personal networking and interpersonal relationship contributed greatly to the success of the business. Small business back in the day faced finance problems and credit crunch, but since loans are available today, adequate planning and creativity can enable long term planning. In my opinion, Mama Mancini’s has showed a perfect example on how small businesses are backbone of the economy. The government should step in and offer attractive loan facilities that attract low interest rates to these enterprises to stimulate their growth. It took Mama Mancini five years to penetrate other markets, if affordable loans were in place, that wouldn’t have been the case and more jobs would have been generated sooner. Ashley-Cotleur, Catherine., Sandra,West. â€Å"Family Business and Relationship Marketing: The Impacts of Relationship Marketing On Second Generation Family Business†. Frostburg State University, vol .35 (2000) pp. 1-14. Dissanayale, Kumudinei. â€Å"The construction of Organizational Structure; Connection with Autopoietic System Thoery† Contemporary Management Research, vol.2, issue 2 (2006) pp.1-12. Philips, Mancini Raspery, Stephen. â€Å"Welcome to Mancini’s Not just a pl ace to eat great food, but a restaurant to have the perfect meal† Good life, October Issue, (2002). pp.1-4. Tagiuri, Davis, J Swarts, Stephen. â€Å"The challenges of multi-displinary consulting to family owned businesses†. Family Business Review, 2(1989.):pp.1

Establishment of the rye grass

Establishment of the rye grass One of the most remarkable features in most of the American homes is the lawn grass. A lot of efforts go into making and sustaining the lawn all year round. But most importantly knowing which grass grows fastest and in which region is vital for having a good lawn.Advertising We will write a custom research paper sample on Establishment of the rye grass specifically for you for only $16.05 $11/page Learn More Thus it is important to know how each of the various types of grasses grows and the period of time it takes for them to germinate. Research has established that the rye grass is the fastest growing type of grass amongst those found in America. This type of grass is highly recommended for cool season periods. This type of grass is popular because of its rich deep green color, which makes it very attractive especially on the lawn. The rye grass seed has the potential to germinate in less than three weeks of planting. It also grows at the same fast speed wh ich means that it can make a mature lawn within the shortest period. This also means that there is minimal waste of seed through surface wash away or rotting making it one of the most successful grasses to grow. There are two types of rye grasses: the annual rye grass which is rather slower in the rate of germination and growth, and the perennial rye grass which germinate faster than the annual rye grass Rye grass seeds become well established in cool and moist conditions. The contact of the soils has to be increased for maximum effect. There are other factors that affect the establishment t of rye grass seeds. They include Cultmulching as well as keeping the soils moisture sufficient. If the rye grass establishment has to reach maximum expectation. The level of competition for space and nutrients between the seeds as well as from other varieties of grasses has to be kept very low. Per acreage about 20 to 30 pounds of rye grass seeds has to be maintained. To avoid over soaking and r otting of rye grass seeds have to be germinated in well drained loamy soils preferably in low lying plains. The best method of planting ryegrass is the broadcasting method. Broadcasting can be done using either hands or by machine. However machine broadcast is the most efficient.Advertising Looking for research paper on agriculture? Let's see if we can help you! Get your first paper with 15% OFF Learn More Rye grass is well established in fields or lawns that have been cultivated well before planting. Mechanical seeding does produce the best results. The bests seeding depths ranges from 1/4 to 3/4 inches deep, which mean that rye grass seed thrive on shallow seeding. Because rye grass seed establishment is moisture sensitive, broadcasting method is used for soils with sufficient amount of moisture. For soils with limited moisture content, row seeding is used where wider rows are used. Where row method is used the results are less sufficient than when broadcas ting is used (Ehlke and Undersander para 12). While ryegrass is used in lawns well because of its deep rich green color, it can also be used as fodder. This is because of a number of factors. Studies in the recent past suggest that rye grass is one of the highest yielding types of grass when all conditions for establishment are observed. Per acreage, it has been found out that about rye grass yields about 1,430 pounds. This means that if the grass is grown for lawn then the desired lawn thickness is achieved and if grown for fodder the desired volume is realized. To increase the quality if the ryegrass fodder, planters are encouraged to use nitrogenous fertilizers during broadcasting. Actually there is about a 50% difference in the volume of fodder realized from fields where nitrogenous fertilizers have been used and those where not. It has also been found that the use of nitrogenous fertilizer increase the protein level in ryegrass fodder. When ryegrass is established with other ty pes of grasses as fodder it generally increases its value as well as the quality (College of Agricultural and Life Sciences paras 5 – 8). Furthermore, rye grass can be used to build the soils, reduce surface run off thus keeping erosion to a minimum, improving the organic content of the soil as well as keeping the level of nitrogen optimum (Rye Grass Cover Crop para 3). Rye grass suffers for winterkill and as such it may need protection from such adverse effect as such needs protection by other crops. Even though mixing rye grass with other companion crops increases the completion during summer and spring, during winter, these crops acts as cover to protect rye grass (Ehlke and Undersander para 9).Advertising We will write a custom research paper sample on Establishment of the rye grass specifically for you for only $16.05 $11/page Learn More Weeding is better done before seeding. The most effective method of weeding is chemical. However, due to the sensitivity of the chemical method often used, it always useful to get information on chemical weeding from any county agricultural office. Mechanical methods can be used, but are laborious and less effective. The history of rye grass cultivation dates back to the 1930s. During this time a lot of vegetation was destroyed and as environmentalist suggested grass cultivation done as one of the methods of conservation. Thus extensive research yielded result that rye grass was one of the fastest growing grasses. Early researchers who made significant contribution in rye grass research include The John Innes researchers, who made significant studies in the crop breeding including (Murphy 79). In the 1950s a researcher by the name Schultz found out that when rye grass was cultivated with other types of grasses, it germinated and generated faster than the rest. Furthermore Schultz found out that the rye grass did well in altitudes of about 2500 above sea level. Such and other historical res earch work has led to the current knowledge on the cultivation of the rye (Barro and Conrad 4). Barro, Susan and Conrad, Susan. Use of Ryegrass Seeding as an Emergency Revegetation Measure in Chaparral Ecosystems 2011. Web. College of Agricultural and Life Sciences . â€Å"Annual Ryegrass Trial Shows Limits, Promise (Research Brief #47).† 2011. Web. Ehlke, Newton and Undersander, Dwight. â€Å"Cool-Season Grass Seed Production.† 2011. Web.Advertising Looking for research paper on agriculture? Let's see if we can help you! Get your first paper with 15% OFF Learn More Murphy, Denis. Plant Breeding and Biotechnology: Societal Context and The Future Of Agriculture. Cambridge: Cambridge University Press. 2007. Print. Rye Grass Cover Crop. â€Å"Annual Ryegrass and Cereal Rye.† 2011. Web.

DAIMLER CHRYSLER Essay Example | Topics and Well Written Essays - 2000 words

DAIMLER CHRYSLER - Essay Example The differences between Daimler and Chrysler provided the two companies a good opportunity for merger in order to streamline their operations. Daimler-Benz had specialized in production of luxury cars for sale in the upper market segments. The company had invested heavily in research and development and had long term technological experience that positioned it well in the industry above its competitors. According to Maielli (2005, p. 251), Daimler practiced mass production and focused on strengthening its technology to achieve a higher level of creativity. Although the company had an international market for its car models, it focused on a particular market segment hence the produced quantity did not enable the company to realize economies of scale. As a result of specialization in production of luxury cars the company was not able to utilize its technological capacity fully. Furthermore, the company had a lot of bureaucracy in its management that slowed down decision making processe s hence limiting the company’s potential for expansion (Slack, Stuart & Robert, 2007, p. 164). Daimler had a capacity of producing one million units of its products while Chrysler had a capacity of three million units. ... 316). The company had flexible work and time management that enabled employees to work even during the weekend and overtime in order to increase output. The company introduced a performance based rewarding system that recognized each individuals input in the company in order to motivate the workers. In addition, the company advocated teamwork with stakeholders in order to streamline their operations. For example, the company collaborated with its suppliers in order to reach the international market efficiently. Chrysler was less bureaucratic in nature (Kohler, 2005, p.314). Individual workers were allowed to make decisions on their own without having to consult senior managers. This managerial flexibility nurtured creativity in the company and simplified decision making process. The company engaged in developing new product designs for different market niches. The efficient and flexible management of Chrysler company enabled the company to come up with new car designs hence increased its market share (Maielli, 2005, p.258). The company had not focused much on research and innovations although it was producing different varieties of car models for various market segments. This created a potential risk of losing creativity and becoming technologically obsolete (Slack, Stuart & Robert, 2007, p. 197). The company lacked good base for foreign market since it focused on production for the domestic market, especially North America. However, the company enjoyed economies of scale due to large scale production for local market. The company had efficient manufacturing process that Maielli (2005, p. 251) describes as lean production. 2. What were the main differences between the Mercedes and Chrysler production processes and how did

Research Paper Essay Example | Topics and Well Written Essays - 2000 words - 2

Research Paper - Essay Example The participation of the Koreans was based on a decision by the Korean Workers’ party. Their participation is reflected to the period between late 1966 and early 1967. The main aim was to back up the North Vietnam fighters like China had done together with other communist nations. The Vietnam War is a war that can be a forgotten war by the Koreans but history still keeps the exact record of all events that prevailed. Essentially, Korea was determined to support the North Vietnam fighters against the South Vietnam government as seen in the number of troops that took off for the war zone. Korean troops comprised of the second largest forces from the foreign military side. The United States was the leader in this regard but more than 5,000 US lives had been lost in the war thereby putting more pressure for other supporters like Korea to invent (Baek, Pg.1). The lack of have great memories on Korea participation could be attributed to the fact that South Vietnam disappeared comple tely from the map after the victory of the communists’ participants. Conversely, South Vietnam was Korea’s sacrifice recipient. Again, previous state of historical researches about Vietnam War as well as the general disinterest among the mass media of today and popular culture could have made Korea’s contribution partially forgotten. ... It has also been perceived that Park had send mercenaries to the war for profit benefits. These views have however faced a different side whereby some of the participants from Korea decided to keep records of what happened and the positive side of their participation. Despite any Korean effort to write about the war and their efforts contributing to its end, there seems to be little interest in such works especially by communities outside the veterans associations. Besides, the veterans are generally ignored even by the public. Their occasional protests organized by those affected by the war especially through chemical defoliants used by The United States militants are usually ignored by the government (Baek, Pg.1). Despite this forgotten heroism, Korea is ready to hold various occasions that commemorates its participation in the war. Next year, the year 2014, the country would mark its 50th anniversary in the war. Koreas 50th anniversary is well timed especially during a time when t he true legacies of Vietnam itself are visible. It may not be a coincidence that the country’s GDP grew significant during and after the years of the deployment of it troop in Vietnam. This aspect also strengthens the ill ethical perception of Korea’s engagement in the war. Korean government is said to have taken advantage of the Americans during the Vietnam War to benefit in terms of initiating modernism within the Korean armed forces. Such advantage has pushed Korea to be among the top countries with high military powers. It is actually ranged eighth in the world as of today (Baek, Pg.2). Contrary to the ill claim about Korea taking advantage of the United States militants, their participations should not be perceived negatively since through interaction,